© 2020 - 2026
The renowned Spanish hotel chain Meliá Hotels International inaugurated a new hotel in Milan, Italy, in December 2019. Artupia was selected as the art provider, representing an excellent opportunity for the Italian startup to promote the talent of its artists.
Considered one of Milan’s most iconic skyscrapers, INNSiDE Milano Torre GalFa is located in the legendary Galfa Tower, in a strategic position close to Milan Central Station and the lively Isola district.
INNSiDE Milano Torre GalFa gives the building a new lease of life, embracing the concept of “bleisure”—the combination of business and leisure—and offering guests a unique experience centered around art.
Artupia, an Italian startup specializing in art, was selected as the hotel’s art partner.
Spread across twelve floors, INNSiDE by Meliá decided to dedicate each level of the hotel to a specific Milanese artist selected by Artupia, creating an immersive and unique experience for its guests.
From pop-art canvases and realistic paintings to interpretative artworks, Artupia successfully provided a total of 88 artworks. Unique and handmade, the works were selected directly from the existing portfolios of Artupia’s artists.
Artupia also provided the hotel with custom-made artworks, commissioned by Meliá and created specifically by its artists.
The twelve Artupia artists created custom paintings inspired by the theme “Milan City,” each reflecting their own individuality and artistic personality.
Each painting is identified by the artwork’s title, the artist’s name, and a QR code providing access to the artist’s profile on Artupi.
Artupia’s objective of promoting the work of emerging artists proved to be a tangible success: thousands of visitors have had—and continue to have—the opportunity to admire the works of:
Daniela Cervi, Elena Galimberti, Emiliano Cavalli, Giancarlo Siniscalchi, Itala Gasparini, Lorenzo Monegato, Luca Rancy, Mario Mori, Michele Penna, Stefano Pallara, Cimino, and Vincenzo Marino.












5th Floor






When two artistic languages meet, new perspectives emerge. In this collaboration, Alessandro Piano created a contemporary icon, while I worked to amplify its presence, immersing it in an atmosphere that enhances its meaning.
Through color and composition, I transformed the background into a narrative element that engages in dialogue with the central figure and amplifies its message. The result is a work that reflects on the dynamics of consumerism, pop iconography, and the culture of appearances, reinterpreting them through a critical and evocative lens.
2026 "FST FUORISALONE TIME" - Art Luxury Gallery Milano
2026 “POP ART ENERGY” - Art Luxury Gallery Milano
2026 Artegenova Genova, GE, Italia.
2025 Maestrobiennale25 - Monopoli
2025 "Summer Vibes" - Art Luxury Gallery Milan
2025 Artegenova Genoa, GE, Italy.
2024 Saturarte Genoa, GE, Italy - Press Award.
2024 Artegenova Genoa, GE, Italy.
2024 Artparma Fair Parma, Parma, Italy.
2023 Artegenova Genoa, GE, Italy.
2021 Satura, Limone sul Garda, BS.
2021 Solo exhibition "Isn’t It Ironic?" - Satura Genoa, GE, Italy.
2020 "UpArteNatale" (4th edition), UpArte Badalucco, Imperia, Italy.
2020 Collective Roccartgallery at Palazzo Concini, the Historical Archive of Terranuova Bracciolini (AR).
2019 3rd Genoa Biennale - International Exhibition of Contemporary Art - Satura.
2019 Solo Exhibition "Uparte" Badalucco, Imperia, Italy.
2019 “She Is Art” - Roccartgallery Florence, Fi, Italy.
2019 “Once Upon a Time” - Roccartgallery Florence, Fi, Italy.
2019 Artegenova Genoa, GE, Italy.
2019 "The Creatures of Myths" at the Center for Culture, Training and Forensic Activities of the Genoa Bar Association.
2019 Twenty-fifth Anniversary of Satura.
2018 Mosaic And Mixed Media - At Mkisz Budapest, Hungary.
2018 Artegenova Genoa, GE, Italy.
2018 Exhibition of Italian artists in Bulgaria for National TV and Radio Blagoevgrad - Bulgaria.
2018 Saturarte Genoa, GE, Italy.
2018 ARTBOX PROJECT NEW YORK 1.0.
2017 Saturarte Genoa, GE, Italy.
2017 Artegenova Genoa, GE, Italy.
2017 Milano Biennial Of Art - M.a.d. Gallery Milan Milan, Italy.
2017 "SWITCH on ART Award” Palazzo Vigo - Torre Archirafi (CT).
2017 2nd Genoa Biennial - International Contemporary Art Exhibition - Satura.
2017 ART EXPO 2017 IV International Contemporary Art Exhibition - Satura.
2017 ArtExpo Winter Rome 2017 - Via Quattro Fontane, 113 Rome.
2016 Charm of Art Award - Second Edition - Collective exhibition of painting and photography - Palazzo Vigo - Torre Archirafi (CT).
2016 2nd Edition of the Fondazione Casa America Award - Competition on the theme 'Italy and the Americas through migrations' Genoa, GE, Italy.
2015 Painting and Graphics Competition 'P. Maserati' – Sarmato (PC)
© 2020 - 2026